Brennan Lee Mulligan, the beloved face of Dimension 20 and Game Changer, set the internet ablaze this week with a heartfelt “announcement” that he’s leaving Dropout. The reason is to make custom shoes for American Girl dolls.
Yes, really—or at least, that’s what he said.
But before you spiral into panic (or joy, depending on how much you love miniature footwear), let’s take a closer look at what actually happened.
The Viral Video: A Perfect Parody of Internet Farewells
In a video released as part of the Game Changer episode titled “Fool’s Gold,” Brennan sits solemnly in front of the camera to deliver the kind of dramatic statement typically reserved for YouTuber apologies or celebrity career changes.
“I will no longer be with Dropout.tv,” Brennan begins, with a grave tone.
Cue the confusion, heartbreak, and rapidly Googled questions.
But as the video continues, it becomes clear this is a brilliantly executed comedy sketch—a parody of online farewell videos taken to hilarious new heights.
The real punchline is Brennan claiming he’s stepping away from the world of improv, storytelling, and TTRPGs to fully commit to crafting custom shoes for American Girl dolls.
Brennan Lee Mulligan American Girl Doll Shoe Prank
In the sketch, Brennan elaborates:
“These dolls—Kit, Melody, Josephina—they deserve shoes that are historically accurate. That respect their story. That elevate them.”
He then jokes that he’s “better at making shoes than you are at anything,” and Dropout even played along by launching a real (and hilarious) website:
brennansamericangirldollshoes.com.
Types of footwear mentioned include:
- Dance shoes
- Cowboy boots
- Galoshes
- Bros (bro-style shoes?)
- Wingtips
- Spats
The absurd detail and Brennan’s straight-faced delivery sent fans into a frenzy, racking up millions of views across platforms.
Google’s Hidden Easter Egg: A Touch of Internet Magic
As the clip went viral, even Google joined the fun.
Searching for Brennan Lee Mulligan now triggers a blue heart animation and a farewell message:
“Good luck with your next venture. We support you every step of the way.”
Clicking the blue heart causes shoe emojis to rain down the screen, a tribute to Brennan’s supposed new path.
This Easter egg is a clever nod to the sketch’s massive reach and Brennan’s cult-status fanbase, further amplifying the video’s cultural moment.
So, Is Brennan Really Leaving Dropout?
Short answer: No.
There is no official confirmation from Dropout or Brennan that he’s actually departing the platform. The video is clearly a comedic performance—a satirical take on public announcement culture, executed with the type of precision only Brennan Lee Mulligan could deliver.
Dropout’s own social media accounts have leaned into the joke. On TikTok, Game Changer posted a screen recording of the Google animation with the caption:
“A lovely send-off to our former colleague on his new endeavour”
The exaggerated nature of the sketch, combined with the media response, all points to classic satirical Dropout humor—and fans of Dimension 20 can breathe easy knowing Brennan isn’t going anywhere.
Why This Joke Worked So Well
Brennan Lee Mulligan is more than just a performer—he’s a master of tone, timing, and commitment to the bit. Whether crafting epic fantasy worlds or fake doll footwear companies, he brings authenticity and nuance to everything he does.
This joke worked because:
- It mimicked real internet drama with eerie accuracy
- It was absurd but delivered sincerely
- It tapped into online culture’s obsession with parasocial relationships
- It invited interactive fan participation, from Google’s Easter egg to parody sites
In an age where celebrity announcements often go viral for all the wrong reasons, Brennan’s fake exit is a refreshing twist. It plays with audience expectations, pokes fun at internet tropes, and still manages to showcase his boundless creativity.
Whether he’s behind the DM screen, on stage, or “making doll shoes,” Brennan Lee Mulligan continues to prove that he’s one of the most innovative minds in comedy and storytelling today.
FAQs
Despite his dramatic video announcement, all evidence suggests this is a comedic bit or meta sketch, not a true exit.
He jokingly claimed it was to dedicate himself to making custom shoes for American Girl dolls, framed as a tongue-in-cheek “life calling”.
Disclaimer
This content is intended for entertainment and informational purposes only. While the video features exaggerated claims about doll shoemaking, there is no official confirmation that Brennan has permanently left his role. Interpretations of this video should consider the comedic tone and context. For any updates or official statements, refer to verified sources associated with Brennan Lee Mulligan or Dropout.tv.